I figure out why things feel broken for people, then I make them feel right. Across banks, governments, and enterprise software used by hundreds of thousands.
The person behind
the work
I grew up in India drawing and animating things. I studied animation formally and got good at making things move. Then I discovered something more interesting: making things work.
I have spent my career on products where the stakes are real. A reconciliation tool that 80,000 Bank of America employees depend on daily. A justice services system the Government of BC needed replaced. Financial tools that families use at the hardest moments of their lives.
I am at my best in the middle of something complicated. When the scope is big, the stakeholders are many, and the problem is not yet understood. That is when design matters.
I use Claude AI, Figma AI, and ChatGPT as part of how I think. Not because it is fashionable, but because it makes me faster at the early parts of design so I can spend more time on the parts that need senior judgment.
"The best feedback I ever got was from an engineer who said: working with you, I always know why we're building what we're building."
Three problems worth solving
80,000 employees using a platform no one liked. The brief said modernise the UI. The real problem: four tools, no shared state, every analyst had quietly invented their own workaround. 18,000 work hours saved annually after we fixed the actual problem.
Read the case study →A 20-year-old justice system that needed replacing. 200 screens, 60 senior stakeholders, four government departments with different definitions of done. Delivered four weeks ahead of schedule.
Read the case study →Physicians spending more time documenting than treating. AI-assisted medical records designed from scratch. Documentation time reduced by 40% in usability testing.
Read the case study →How I think
Not the tools. The thinking. This is the Bank of America project: 80,000 employees, a platform nobody liked, and a brief that was asking the wrong question.
The platform is used by 80,000+ Bank of America employees. Time-on-task measurements showed 18,000+ work hours saved every year. No extra headcount. A clearer design and a properly understood problem.
Full case study →The brief said modernise the UI. Three weeks of conversations with analysts revealed the look was the least of their problems. Four tools, no shared state, every analyst with their own workaround. That changed what we were building.
Three directions: safe, right, and fast. I told them which one I thought we should build. But I wanted the decision to be theirs, made with trade-offs visible. We chose right and nobody second-guessed it later.
Remote usability sessions with 12 analysts. Three real task flows. Two had serious failure points. We found them before engineering touched a line of code. The only time finding problems feels good.
Weekly design QA through the entire build. The gap between designed and shipped is where quality quietly disappears. Final product: 94% fidelity across tested flows. That number matters to me.
What I believe
The brief is a starting point. On the Bank of America project, this instinct changed the entire scope. The brief said UI. The real problem was a broken workflow.
Decisions made with options visible are better decisions and they stick. I tell you which is right and why. Then you choose.
At NTT Data I built a 120-component system used by 13 designers across 4 products. That is how design scales past what one person can produce.
I am not a handoff designer. The gap between designed and shipped is where quality disappears and I take that personally.
What people who worked
with me say
Guru is a very creative designer, who pays attention to the detailed needs and wants of the end user, and translates them into designs that are reflective of the desired experiences. He represents UX well in the cross-team atmosphere and is well-respected by his peers.

Guru displayed critical thinking skills that enabled him to identify key usability flows for intuitive user experiences. He was able to articulate his design approach while maintaining a key emphasis on standardizations. It was a pleasure to work with him at FIS.

Guru was a great thinker, analyzer and implementer. He gathered the right information and provided very intuitive design. A wonderful person to work with. His curiosity and craft always shone through.

Five companies,
one consistent approach
Official titles below were set by each employer. The notes describe what I owned and delivered.
Working with early-stage and growth-stage clients on product design and AI-assisted UX. Defining direction, running discovery, designing end-to-end.
Full-time while actively seeking the next product design opportunity. Keeping sharp on user behaviour and communication.
Designed an AI-powered CRM for recruiters and an AI-assisted EMR for a physician practice, owning UX from discovery to working prototypes.
Ran 20+ usability studies. Task completion time dropped from 2.5 minutes to under 60 seconds.
Built and owned the design practice across 4 concurrent enterprise products. 120-component design system, 13 designers. BC Gov Justice Services: 200+ screens, 60+ stakeholders, 4 weeks early.
Sole designer on a Bank of America platform used by 80,000+ employees. Drove workflow changes saving 18,000+ work hours annually. Decisions were mine to make and defend.
Designed across enterprise clients including John Deere, translating operational complexity into interfaces for non-technical field users.
A few things along
the way
Let's
Talk.
I am open to senior and principal product design roles in Canada. Happy to talk through a problem you are sitting with, even if there is no job at the end of it.